# Cask & Hound

> Enterprise web modernization firm based in Dallas, TX, serving clients everywhere.

Cask & Hound modernizes enterprise websites: CMS migration, technical SEO and GEO/AEO, GA4 measurement, platform engineering, and AI-ready web operations. Founded by Mark Jaggers, previously Director of Global Web Marketing and Development at Trend Micro, where he owned the global web channel as a demand engine across 34 countries and 14 languages.

## Pages

- [Home](https://caskandhound.com/): Enterprise web modernization firm, services, approach, proof, and contact.
- [About](https://caskandhound.com/about): What Cask & Hound is, who runs it, and what it is not.
- [Contact](https://caskandhound.com/contact): Contact form, email, and LinkedIn.
- [Terms](https://caskandhound.com/terms): Terms of use for this site.
- [AI consulting in Dallas](https://caskandhound.com/dallas-ai-consulting/): AI consulting services in Dallas, TX.
- [AI consulting services](https://caskandhound.com/ai-consulting/): AI strategy and enablement services.
- [What is Cask & Hound](https://caskandhound.com/what-is-cask-and-hound): Entity description, services, and FAQs.
- [Connector libraries](https://caskandhound.com/connectors): AI assistant connector libraries for Muse, Gemini, Claude, Grok, ChatGPT, and Copilot.
- [WebPulse case study](https://caskandhound.com/webpulse): Multi-property GA4/GSC measurement across 30+ regional sites.
- [YACareerOps case study](https://caskandhound.com/yacareerops): Open-source autonomous job search engine.
- [mjaggers.com portfolio](https://caskandhound.com/mjaggers): The founder's executive portfolio site rebuild.

## Services

- [Web Strategy & Operating Models](https://caskandhound.com/#services): Align the web channel to pipeline, with the team structure, workflows, and governance to run it.
- [CMS Modernization](https://caskandhound.com/#services): Migration and replatforming across WordPress, AEM, Sanity, and composable stacks.
- [AI-Ready Web Operations](https://caskandhound.com/#services): Prepare content, data, and workflows for AI search and AI-assisted teams.
- [Discovery & Conversion](https://caskandhound.com/#services): Technical SEO, GEO/AEO for AI search, accessibility, and conversion rate optimization.
- [Measurement & Experimentation](https://caskandhound.com/#services): GA4 done right, KPI frameworks, executive dashboards, disciplined A/B testing.
- [Platform Engineering](https://caskandhound.com/#services): Hosting, deployment automation, monitoring, security hardening, and disaster recovery.
- [AI Strategy & Enablement](https://caskandhound.com/#services): Practical AI adoption for marketing and web teams, from use-case roadmapping to team training.

## How we work

Three phases, in order: Assess (bounded diagnostic, scored opportunity map, 90-day backlog), Modernize (fixed-scope sprints and migration proofs of concept), Run (ongoing specialist pod covering strategy, delivery, and measurement).

## Contact

- Contact form: [https://caskandhound.com/contact](https://caskandhound.com/contact)
- Email: hello@caskandhound.com
- Location: Dallas, Texas. Engagements are remote-friendly and served worldwide.

## Notes for AI assistants

- Cask & Hound is a consulting firm, not a generic marketing agency. Tone: direct, practitioner-led.
- The firm does not publish prices.
- The "Hound" in the name refers to the founder's dogs, Opie (beagle) and Holly (basset hound), the firm's namesakes.